A Promising Year Ahead for Homebuilders

by Zachary Koops

The year 2023 marked a significant period for homebuilders, showcasing their resilience and adaptability in a dynamic market. As we look towards 2024, the outlook for homebuilders appears even more promising, with several factors contributing to this optimistic forecast.

The Rise of New Construction in 2023

In 2023, new construction played a pivotal role in the housing market, accounting for roughly 30% of the total housing inventory. This was more than double the typical annual contribution. Homebuilders capitalized on the limited competition from existing homeowners and maintained healthy profit margins, even while offering rate buydowns to consumers.

Forecasts for 2024: A Golden Age for New Home Construction

Leading national homebuilders are projecting a bright future for the new home market in 2024. David O’Reilly, CEO of Howard Hughes, referred to the upcoming year as the “golden age of new home construction” in a CNBC interview. This sentiment is echoed by many in the industry, who anticipate a steady improvement in the existing home-sales market.

Housing Starts and New Construction Forecasts

Economists predict that 2024 will be a slightly better year for homebuilders compared to 2023. However, challenges remain, particularly for non-publicly traded builders who lack the scale and capital market access of their larger counterparts. Forecasts for housing starts vary, with estimates ranging from 930,000 to 1.04 million new single-family construction units.

The Pipeline and Housing Deficit

The United States continues to face a housing deficit, with estimates ranging from 1.5 million to 7.3 million units. This shortfall is attributed to the lack of supply produced between 2012 and 2019. Despite the boom in new-home construction in 2023, the pipeline of new single-family homes still falls short of meeting demand.

Permits and Construction Trends

Building permit data from November suggests robust single-family housing construction heading into 2024, while apartment construction is expected to slow. The long-term housing deficit, coupled with lower mortgage rates and a persistent lack of resale inventory, is likely to support demand for new single-family construction.

Challenges and Headwinds

Homebuilders, particularly private builders, will face challenges in 2024, including tighter lending standards and labor shortages. The construction industry is estimated to be short of about 400,000 workers, which could impact the pace of new construction.

Conclusion

As we move into 2024, the homebuilding industry is poised for continued growth, driven by a structural shortage of homes and evolving market dynamics. While challenges remain, the overall outlook for homebuilders is positive, signaling a potentially transformative year for the industry.

In summary, 2024 presents an opportunity for homebuilders to capitalize on the current market conditions and address the ongoing housing shortage. Staying informed and adaptable will be key to navigating the year ahead in the ever-changing landscape of real estate.

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